Are you a wordsmith who can turn ideas into unforgettable copy that makes brands shine?

About the Role

We’re looking for a Creative Copywriter to craft compelling stories, catchy slogans, and impactful campaigns that connect with audiences across platforms. Working closely with designers, art directors, and other creatives, you’ll transform client briefs into copy that not only sells but inspires. From sharp headlines to long-form narratives, you’ll be the voice behind campaigns that spark conversations and deliver results.

What You’ll Do (aka Your Superpowers)

• Collaborate with designers and art directors to deliver imaginative campaigns from concept to execution.
• Create headlines, slogans, scripts, and persuasive body copy across print, digital, social, and broadcast channels.
• Interpret client briefs, brainstorm creative ideas, and develop compelling copy strategies.
• Juggle multiple campaigns at once while meeting tight deadlines without compromising quality.
• Proofread and refine copy, ensuring accuracy, clarity, and brand consistency.
• Revise campaigns in response to feedback from creative directors, clients, or account teams.
• Oversee campaigns through production — collaborating with photographers, producers, and designers.
• Stay plugged into culture, trends, and consumer behaviors to keep copy fresh and relevant.
• Measure and monitor the effectiveness of copy across marketing campaigns.

What to Expect (besides writer’s block and eureka moments)

• A primarily office-based role in Kolkata, with opportunities to be on TV shoots, radio recordings, castings, or in editing suites.
• Exciting but demanding projects that require creativity under pressure.
• A fast-paced, youth-driven creative industry environment — challenging yet rewarding.
• The occasional long or irregular hours to meet campaign deadlines (including evenings or weekends).
• The possibility of freelancing or self-employment later in your career as you build a strong portfolio.

What You Bring to the Table

We welcome diverse backgrounds, though a degree in the following fields may give you an edge:

• Creative Advertising
• Communications / Media Studies
• English
• Journalism
• Public Relations

(Vocational or postgraduate courses in advertising are a plus but not essential — your portfolio often speaks louder than degrees.)

Skills That’ll Make You Shine

• Exceptional copywriting skills across styles and formats with impeccable spelling and grammar.
• Strong analytical thinking paired with creativity and imagination.
• Excellent teamwork, communication, and interpersonal skills.
• Ability to thrive under pressure, meet deadlines, and manage multiple projects.
• Resilience to feedback and the flexibility to revise work quickly.
• Commercial awareness and the ability to connect copy to audience needs.
• Curiosity for culture, trends, and evolving styles in media and advertising.
• Solid research, IT, and proofreading skills to back up creative ideas with precision.
• Confidence, enthusiasm, and self-motivation to bring energy to every project.

If you’re ready to make words work wonders and shape campaigns that stick, this is your chance to shine.